A common misconception is Air Jordan 8s that if a noun ends with a vowel, an apostrophe Nike KD 7 should be employed to denote its plural. Thus we get idea’s, live in different area’s and experience phenomena’s.

To a grammar pedant, sights like those above are like dragging your fingernails down a blackboard. We have an almost physical reaction against such mistakes.

So is there an easy way to use apostrophes? Well, yes and no. There are rules for their use, and exceptions to the rules too. For instance, don’t use the apostrophe on any plurals. Except when you want to describe life, for instance, in the 1950’s. And it’s always used to denote possession or belonging, like the child’s shoes. But not it’s shoes, that would mean ‘it is shoes’, rather surreal and quite wrong.

Apostrophes are used as well to point out to the reader where there are some letters that’ve been removed. ‘That’ve’ means ‘that Air Jordan 7s have’, truncated and shortened. Cannot becomes can’t, will not becomes won’t and cat of nine tails becomes cat o’ nine tails. Not really, of course.

So, here is the possessive’s use of the apostrophe. Put the apostrophe after the single thing that something belongs to. So, if the windows belong to (or rather, are attached to the front of) the shop, the rule would be 1. shop, 2. apostrophe, 3. ‘s’. Thusly ‘the shop’s windows’. If Air Jordan 8 something belongs to a number of things, just use an apostrophe alone: ‘the runners’ shoes’ speaks of many shoes belonging to many runners. Now, the untidy exceptions. If the plural of a word doesn’t end in an ‘s’ (like child/children, woman/women), treat it like a singular: ‘the children’s shoes, the women’s clothes’ and so forth. And your final exception is the pronoun ‘it’. Anything belonging to it is Jordan Winterized 6 Rings denoted as ‘its’, as in ‘its face was all red’ and ‘give it its due’. There’s no use of an apostrophe to denote the possessive for the pronoun it.