Air Jordan 4s according to Kevin Burke
Customer Brian Begay looks at a pair of Levi jeans Feb. 4 at a store in Hayward, Calif. 4 at a store in Hayward, Calif. Cotton has more than doubled in price over the past year, and the price of other synthetic fabrics has jumped almost just as much.
NEW YORK The era of falling clothing prices is ending. Clothing prices have dropped for a decade as tame inflation and cheap overseas labor helped hold down costs. Retailers and clothing makers cut frills and experimented with fabric blends to cut prices during the recession. But as the world economy recovers and demand for goods rises, a surge in labor and raw materials costs is squeezing retailers and manufacturers who have run out of ways to pare costs. Cotton has more than doubled in Air Jordan 4s price over the past year, hitting all time highs. The price of other synthetic fabrics has jumped roughly 50 percent as demand for alternatives and blends has risen. Clothing prices are expected to rise about 10 percent in coming months, with the biggest increases coming in the second half of the year, said Burt Flickinger III president of Strategic Resource Group. Brooks Brothers wrinkle free men dress shirts now cost $88, up from $79.50. Penney Co., Nike and designer shoe seller Steve Madden also plan increases. Penney Co. and Abercrombie Fitch Co. report financial results this month. of our brands, every single brand, will take some price increases, said Eric Wiseman, chairman and CEO of VF Corp., whose brands include The North Face, Nautica, Wrangler and Lee. Clothing makers are blending more synthetic fabrics like rayon and designing jeans with fewer beads and other embellishments. The fear is higher prices Air Jordan 19s will nip that budding demand. Stores that cater to low and middle income shoppers will have the hardest time passing along price increases. have been so used to deflation for years and years, said David Bassuk, managing director in the retail practice of AlixPartners. are going to be surprised. just have to cut back on the extras. does give me some pause, said Jimmy Franco, a 47 year old publicity executive and fan of Brooks Brothers shirts. of buying two, I may just get one and a pair of socks. There a certain amount of money that I prepared to spend. Restrictions on exports from India, the world second largest cotton exporter behind China, have also produced cotton shortages. Labor ranges Air Jordan 5s from 20 percent to 40 percent, depending on how complicated it is to make, Bassuk said. On the production side, many Chinese factories that shut down temporarily in the depths of the recession still haven returned to capacity. But they reaching the limit, according to Kevin Burke, president and Nike Air Foamposite One CEO of the American Apparel Footwear Association. Mom and pop stores are most vulnerable because they have less power to negotiate better prices with suppliers than, say, Wal Mart Stores Inc. But even the world largest retailer is feeling the pressure. no doubt there may be some price increases that come up, but we don want to ever let that be the first answer . She said she has to discount heavily to stay in business and isn sure she be able to pass along the costs. has Air Jordan 11s changed their habits since the recession, she said. just trying to hold on. Start: After Body Area >